Creativity

The word “creativity” in my opinion is the process under which one is using his/her own ideas, imagination etc…, in order to create something new or to make new improvement on something that already exists. New media technologies have taken creativity to a different level. For many creative individuals, new media have become an essential way of making and sharing what they produce. For example, YouTube, one of the most popular site that is fostered by new media has enabled creative individuals, artists etc… to share and express themselves through videos.  Many businesses also have taken advantages of the new media to become more creative and to produce better product by collecting information on consumer feedback and ideas through the internet. For example, in the article “Twitter Serves Up Ideas From Its Followers” Claire Cain Miller stated that“Technology companies have been the most active in relying on others to innovate for them. This is in large part because the Internet lets people exchange ideas easily and rapidly with large groups, and computing tools let people design new products cheaply.”